Once upon a time, in the vibrant imagination of a young girl, dreams of becoming a fashion designer took flight. She could sense the magic in fabrics, colors, and designs from an early age. Her passion grew stronger each day, and she vowed to bring her unique vision to life.

As the years unfolded, she dedicated herself to honing her craft and acquiring the skills to turn her dreams into reality. Her unwavering determination and relentless pursuit of excellence propelled her forward.

A longing for cultural enrichment beckoned her to the vibrant land of India, where she immersed herself in its rich tapestry for two transformative years. The land's colors, textures, and wisdom seeped into her soul, infusing her creations with enchantment and allure.

Returning to her homeland of Sweden, she embarked on a new chapter of her journey. Fueled by her passion for empowering women, she founded her own maternity clothes brand, embracing motherhood's journey and celebrating women's beauty in this precious phase of life.

Every challenge became an opportunity to learn and grow, shaping her into the creative force she was destined to become.

In 2005, the moment she had longed for finally arrived. With an unwavering spirit and a heart full of hope, she took a leap of faith and founded her own fashion brand - DesignWerket. This culminated years of hard work, countless sketches, and endless nights spent bringing her ideas to life.

DesignWerket became a beacon of innovation and style, capturing the essence of the modern woman. Through her designs, she sought to empower women through their appearance and the confidence and self-assurance that radiated from within.

With DesignWerket as her canvas, she painted a picture of self-expression and individuality. Her creations spoke mystery, allowing women to tell unique stories with each garment they adorned. The brand quickly gained recognition for its commitment to sustainable and eco-friendly fashion, aligning beauty with responsible practices.

But her journey didn't stop there. With each success, she yearned to explore new horizons, expand her creative boundaries, and empower women on a deeper level. She immersed herself in the world of web design, recognizing the power of digital platforms to amplify her message and connect with a broader audience.

As she delved into the realm of web design and digital entrepreneurship, she discovered a passion for coaching others in the law of attraction and building businesses online. Through her guidance, women found the tools and knowledge to manifest their dreams, attract abundance, and create thriving online ventures.

In 2023, a new chapter began. It was a time of rebirth, transformation, and the birth of a new brand - I AM Werkelin. With this evolution, she embraced her true identity, intertwining her love for fashion, web design, coaching, and the law of attraction into a unified vision.

Through I AM Werkelin, she aims to empower women through stylish and sustainable garments and transformative coaching, empowering them to step into their power, manifest their dreams, and build thriving online businesses.

So, let the story continue as I AM Werkelin embraces the past, present, and future, inspiring women worldwide to unleash their true potential, radiate confidence, and create their own unique masterpieces in the tapestry of life.